The only growth in global commercial vehicle China will maintain a high growth rate in early 2010

In 2009, the global auto market was still in the doldrums under the shadow of the financial crisis, and the Chinese auto market has ushered in a booming year. While the sales of passenger vehicles have increased dramatically, the increase in sales of commercial vehicles cannot be ignored. China has now become the only growing commercial vehicle market in the world. With the implementation of the 4 trillion investment expansion policy and the low base of the same period, commercial vehicle sales will maintain a relatively high growth rate in early 2010.

2009 Review

Growth of trucks into commercial vehicles

The overall recovery of China's commercial vehicle market in 2009 is inseparable from the improvement of our overall economic situation. The implementation of the “cars to the countryside” and “old-for-new” incentives policies implemented by the state have increased the rebound of the commercial vehicle market that was once in the doldrums.

According to statistics from the China Association of Automobile Manufacturers, among all types of commercial vehicles from January to November in 2009, the truck market performed the best, with an increase of 36.89%. This type of vehicle accounts for two-thirds of the commercial vehicle market and has become a growth driver for commercial vehicles. The main forces; bus and truck chassis grew only 4.31% and 5.10%, semi-trailer tractor and passenger vehicle non-integrated vehicles are still lower than the same period last year.

In the field of trucks, the rapid recovery of medium-to-heavy trucks, which fell sharply in the first half of the year, has played an important role in the reversal of commercial vehicles. The mainstream heavy-duty truck companies performed well, causing the market sales in November to increase substantially year-on-year. As a result, heavy trucks sold 600,000 vehicles a year and reached a foregone conclusion, with a year-on-year increase of at least 11%. This situation was unexpected in the industry in the first half of last year.

Second half of the new vehicles on the market get together

In 2009, China's commercial vehicle enterprises developed rapidly, actively accelerated the pace of cooperation with foreign car giants, and continuously introduced new products and new models to gradually improve the commercial vehicle market.

On December 20th, 2009, the latest crystal of Sinotruk cooperation with German Mann--the birth of the new car of the "Dudeka T7" of the Man D20 engine was born. The birth of the “Suideca T7” will undoubtedly be a blockbuster in the heavy truck market in China, which will drive Chinese domestic heavy truck manufacturers to develop new products at full capacity in order to occupy a place in the increasingly competitive Chinese truck market. This car will raise the national III standard for heavy truck emissions to the internationally most common Euro V standard.

At the end of 2009, Dongfeng Liuzhou's new Chinese card brand Long Long 609 was announced in Nanjing. This marks Liuzhou's synchronization of the world's advanced level products. After the high-profile debut at the ASEAN Expo in late October, it quickly swept the team to the east and took a break from the East China market.

In November 2009, Zhengzhou Nissan’s first high-end light card Capstone was launched in China. Its market price was 139,800 to 152,800 yuan. Zhu Fushou, vice president of Dongfeng Motor Co., Ltd. believes that with the improvement of the economic environment, the demand for the commercial vehicle market will gradually pick up. In 2010, the market demand for high-end light trucks will also appear, and the high-end light truck market is expected to have approximately 60,000 to 100,000. Vehicle demand space.

Shaanxi Automobile has clearly stated at the business annual meeting that the F3000 series will be the main cart type for Shaanxi Auto in 2010 and its sales volume will account for 60% of all sales. For a new product that has just been listed in September 2009, Shaanxi Auto positioned it as the main model in 2010. It can be seen that Shaanxi Auto's confidence in this product.

Outlook for 2010

High pressure common rail products will become mainstream

It is understood that most companies believe that in 2010 commercial vehicles are still dominated by high pressure common rail products. The relevant person of FAW Liberation said: “The focus of liberation next year will remain on high-pressure common rail products, especially on highway logistics vehicles. About 80% to 90% of the products will use common rail systems.” The same is true for Futian Auman’s market planning next year. Relevant person in charge of the company said: "Next year, Auman will focus on popularizing high-pressure common rail system products. The proportion of EGR products is estimated to be less than 10% of the total sales volume." Wang Peng, Chief Engineer, Shaanxi Heavy Duty Truck Product Access Section, said : "For Shaanxi Auto, high-pressure common rail products are the mainstream of sales, after all, there are many places where you can apply for licenses."

Xu Changming, director of the Information Resource Department of the National Information Center, predicts that China's GDP growth rate will be around 9% in 2010, and will continue to be implemented in consideration of car-to-country and car-for-news-support policies. In 2010, the sales growth rate of commercial vehicles in China should be higher than the long-term potential growth. The rate is likely to increase by more than 10% of GDP.

In addition, Dong Jianping, deputy secretary-general of the China Association of Automobile Manufacturers, believes that China's commercial vehicle companies have accumulated certain amounts of technology, equipment, and funds, and the relevant parts and components supporting systems are also relatively complete, and they have the strength for further development.

Company representative

Great Wall Motor: 2009 pickup sales champion

According to the latest report from China Association of Automobile Manufacturers, China's 11 pickup brands sold 28,855 units in December 2009, of which the Great Wall sold 9,068 units in a single month, an increase of 200% year-on-year, and created the highest single-month sales record in history. The top three brands sold in the month were Nissan and ZTE, with sales of 4,562 vehicles and 6,088 vehicles respectively.

The Great Wall has been a champion for 12 consecutive years

In 2009, the total sales volume of pickup trucks reached 255,800, which set a record high record for pickup trucks, including 71,000 Great Wall pickup trucks, which accounted for 28% of the market. The top three pickup brands were Nissan and ZTE. It is 15.4% and 13.5%. Since 1998, the Great Wall pickup has maintained its sales championship for 12 years in a row. The position of the boss has not been shaken.

At present, domestic pickup products are becoming more and more mature, technical content and quality are getting higher and higher, and after-sales services are increasingly perfect. In this regard, Great Wall Motor is a typical representative.

700,000 pickups are offline

On January 11 this year, the 700,000 pickups of Great Wall Motors went offline at the Baoding Great Wall Factory. The off-line of this pick-up truck has created a new record in the domestic pick-up industry and continues to write another “Great Wall miracle” in the history of the Chinese automobile industry. The Great Wall Pickup passed the 700,000 mark with a constant transcendence and also brought the Chinese pickup into a new era.

It is reported that Great Wall Motor joined the ranks of pickup trucks in 1996 and became the first in the industry in less than two years. It was the first to launch the Dyrpika in line with China's national conditions. Its high-tech content, high cost-effectiveness, and economical and durable features have caused pickup consumption. upsurge. Since then, the Great Wall has also launched the “Five Sizes of the Four Chassis” pickup trucks in China's pickup industry, which has promoted the diversification and multi-level development of pickup trucks.

During the slow growth of the domestic pickup truck market, the Great Wall pickup pioneered its own way, exporting the first batch of goods overseas, creating a unique development path for the Chinese pickup trucks, and citing peers to follow suit. So far, the Great Wall pickup truck has been the most domestically produced model for export volume and export, and it has also established a reputation for the quality of Chinese automotive products abroad.

In 2006, Great Wall Fengjun (Reviewing Image Forum), an INTEC (electronically controlled high pressure common rail) diesel engine jointly developed by the Great Wall and Germany's Bosch, was launched, opening a new page in the history of Chinese pickup trucks. At present, the Great Wall high-pressure common rail medium-cooled technology has become a technological leader in the diesel pickup field, which has strongly promoted the development of the diesel pickup market. In September 2009, Great Wall Fengjun passed the EU WVTA (European Full Vehicle Model) certification, becoming the first domestic pickup truck type with unrestricted free sales rights in the EU countries.

While continuing to focus on product technology improvements, the popularity of pickup culture has become a new way for the Great Wall to promote the development of the pickup market. In October 2009, Great Wall Motors held the first China Pickup Culture Festival and published the “White Paper on Chinese Pickups” to open the era of Chinese pickup culture.