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Where should the plant protection flight defense market go in 2018?
[ China Agricultural Machinery Industry News ] About 2018, plant protection flying defense, where the market should go, not a media person can say, I just want to re-examine several industry issues with everyone, see if you can provide some Market ideas are for reference only.
Who is the protagonist of plant protection flying defense?
Plant protection drone manufacturers, pharmaceutical manufacturers, plant protection service providers, flight defense teams, flying hands, government departments, associations, etc., they are part of the plant protection fly defense ecological chain. And before 2017, the protagonist of this stage is undoubtedly the plant protection drone manufacturer. In 2017, with the development of large-scale flying defense operations, the rise of plant protection service providers, the stage became a stage for manufacturers and plant protection service organizations to sing together, pharmaceutical manufacturers are very important, but it seems to be on the edge of this stage.
We know that the agricultural drones are widely used in Japan. There are only more than 3,000 plant protection drones on the market. According to this ratio, the number of plant protection drones required by the Chinese agricultural market is about 40,000, and 2017 has already More than 10,000 aircraft, this market may reach saturation in the next few years, so the so-called flying defense billion-dollar market, the share of drone sales is too low, and the price threshold of plant protection drones is still In the continuous reduction, it is only a short-term to make money by selling plant protection drones, and it can't make much money.
Therefore, Dajiang Innovation will say that “the agricultural plant protection is not to make money for agricultural entrepreneurs. They hope that they can apply this new technology to agriculture. In comparison, the latter seems to feel more in Dajiang. Meaningful. In fact, Feifei Technology is not a drone manufacturer that simply manufactures and sells. They are doing the smart agriculture ecosystem, integrating wisdom, agriculture, geography, big data, and intelligent equipment. While we are looking at Quanfeng, Hanhe, etc., we are also building our own plant protection service organization while doing plant protection and maintenance drone development. Because of plant protection, the real market is not on the sales of plant protection drones.
Therefore, plant protection service providers are the protagonists in the plant protection flight defense. In the long run, scattered flying defense teams and flying hands can not become the main force of plant protection flight defense, they may need to become part of the plant protection service provider organization.
Next year, I think that the big dramas should not be drone manufacturers such as Dajiang, Quanfeng, Feifei, Hanhe, and Gaoke. Brand drone manufacturers should focus on creating a "agricultural machine" type of products. The effect, efficiency, and stability are precipitated, and whether the drone tools can be upgraded to a higher level and sold well. It seems that we have been comparing and arguing over which products are superior. The market should focus on how the effect of flying defense on different crops is, and how the plant protection service provider can make money.
After all, only the plant protection service providers have made money, and if they survive, the industry seems to survive.
Should plant protection fly defense be an independent form?
"Is plant protection fly defense should it be an independent form?" This is a question that has been thinking about many flying defenses.
We know that fighting drugs is only a seasonal thing, just like harvesting and sowing. It is nothing more than frequencying more than picking up the sputum, but overall it is still low frequency. After one year of concentration, the number of days of drug fight in one area is only one or two months. In this case, we have a large team and it takes 12 months to do this. It is inevitable that some human resources will be wasted, but people will have a big cost. Whether you are not taking drugs or being your employee, you have to pay.
Therefore, many flying defense organizations are profitable at a certain stage of the whole year, but they still lose money all year round, and they will be worried when they are in the off-season. This pesticide is not the same as pesticides, and pesticides and fertilizers can be stored in winter.
I think that flying defense should be integrated into the entire plant protection service industry. Don't come out alone. Otherwise it is really hard. Free up the people who are flying defenses. When you fight drugs, you are going to fight drugs. It is good to do your own medicine after you have finished the medicine. Just like the agricultural machine, the harvest has passed, the work is going to work, the machine is placed at home, or it can be shared.
Plant protection is inherently three-dimensional. It is impossible to fight drugs by drones. The future agricultural services are to integrate many elements. The future plant protection service providers or agricultural service providers are a functional integration, to be integrated: fight drugs, water, Drying, harvesting, sowing, water and fertilizer and other factors. So in a section, I am the protagonist of the plant protection service provider rather than the flight defense service provider.
Including the top ten plant protection flying defense brands selected this year, in fact, many platforms prefer to be a plant protection service provider brand or a platform agricultural service provider brand. Everyone is doing layout and broadening ideas, and flying defense is just a cut-off for everyone. .
When you think about it, flying defense should not be an independent form, and it will be hyped and interpreted by everyone.
Who is the customer base for purchasing plant protection drones?
This problem is a lot of drone manufacturers are pondering, the main body is four categories: plant protection (agricultural group), agricultural machinery, returning home business young people, drone enthusiasts.
For plant protection, the advantage is to understand plant protection and understand farmers. It is good to integrate plant protection with flying defense. The disadvantage is that some people are not willing to revolutionize themselves. Moreover, many farmers are not willing to toss a stable age.
The second type of agricultural machinery, the drone originally belonged to the agricultural machinery series, the development model should be similar to the agricultural machinery, the disadvantage is that the group of agricultural machinery may not be able to catch the drone, or don’t know how to plant protection. turn;
The third category, young people returning to their hometowns, have ideas and ideas, have certain feelings for the countryside, and return to their hometowns with high-tech tools to change agriculture, which is also very glorious for them. Under the high housing prices and high consumption in the city, it is not a good thing to stand on the young people. It is also a decent thing to bring the drones back to the countryside. The shortcomings are too thin, there may be a lack of contacts, lack of resources, and the formation of a small flying defense team. The power is too limited and it is difficult to become main body;
The fourth category, drone enthusiasts, who used to play aerial photography, playing is always just playing, it seems to have a sense of fault, and using plant protection drones to do things seems to be a matter they are happy to challenge, from play to productivity to entrepreneurship. This provides a path for a group of drone enthusiasts.
However, the author seems to be better to see this part of the planting of agricultural resources for plant protection. Plant protection flying defense is a complicated matter. These groups are ultimately going to do things around plant protection, not around drones. Drones are just tools for doing things. If, in practice, drones don't adapt well to the environment and trends, they will be replaced with other tools to do things.
From the point of view of the state's subsidy policy, the current purchase of machinery is not subsidized, but also supports the development of specialized plant protection service organizations or unified defense organizations. Therefore, the main force of the purchase of plant protection drones, personally must also be a specialized plant protection service organization, and then they set up different forms of operation teams and flight defense teams, or small flying defense teams and operations teams to join them. Everyone can do resource sharing and cannot fight alone.
Is flying defense deep-rooted or cross-regional?
The author supports the deep cultivation of the local, and the local market is very powerful. To choose a good service radius, to do a good job in the local market, don't think of going from south to north like a guerrilla.
Of course, large-scale operations like a million acres must be coordinated across regions. Because no service organization can complete such large-scale operations independently in a short period of time, it is necessary to integrate scattered plant protection and flight defense forces to coordinate operations. However, as a main body of plant protection services, the ideal is to dig deep into the local market. Such costs are low, efficiency is high, and it is easy to provide services.
Why do you want to work across districts now? That's because the work season is short and the second local order is small. The short work season can't be changed, but I said that I have liberated the labor force, and I have to do other things after the homework is finished. Don't stare at flying defense. The local orders are small, which is the low acceptance level of the farmers before, and with the popularization of the market, the localized orders will gradually increase.
Why not support cross-regional work? I would like to ask, does cross-zone work require no cost? Is there an anti-air organization in the original area? This is one of them! Second, different crops require different fly defense operations. Different areas have different working environments. The plant protection plan you explored locally may not be suitable for other areas. You work well on wheat, but you are Can the small paddy in the southern paddy field work? You are doing well in Hunan. Is it costly to go to the Northeast? Is your plan still working?
In general, the main body of plant protection services to fly defense or to deepen the local market, the locals do not do well, what about cross-regional operations? Be sure to plan your own good service radius. Then if you think that the purchase is relatively idle, then consider how to share the plant protection drone.
How much can plant protection drone purchase subsidies play?
If an industry can only develop by purchasing subsidies, it means that the industry is not at all. The purchase subsidy is only to ease the pressure of the development of the plant protection professional organization. It can only be a icing on the cake. It is the dew that is not rain and cannot save the drought. The real development of the industry is to improve the stability and efficiency of the tools. The second is the exploration of a more rational business model, the organic integration of the third application technology and plant protection tools, and the fifth is the industry standard and operation. The introduction of the norm.
Don't expect a farm machinery subsidy to save this flying defense industry, then it is a big mistake! The country just pulls you on the way uphill, and finds that you can't do it or your motives are not pure, you will let go.
In 2018, if you are a farmer, do you want to fly defense?
As I said before, I am more optimistic about the agricultural resources group becoming the main force of flying defense. If you don't do it, there will naturally be people in the market. The layman subversive, sometimes needs revolution. But I am not asking you to rush to change your life. If you have a good development idea of ​​your own, follow your own steps and follow the steps. If you are confused, you feel that your customers need it, and the farmers you serve need to fly defense, then you should enter.
Flying defense is a catcher, grasping and not grasping, depending on your state. Of course, in the period of 2018, the addition of the flying defense plate is relatively good. The stability and efficiency of the drone have been greatly improved, the price has also stabilized, and there are some models that can be used in the market. And program. What you need is, don't come in with the heart of making big money, come in with the heart of doing things in a down-to-earth manner, how to use your flying defense to make your plate bigger? How to better serve farmers with Feifei?
If you haven't thought about it yet, if you are not ready, then take a look. If you are ready, then this is a good time! (Original title: In 2018, if you want to do plant protection and fly defense, you have to figure out these problems!)