As the most important market in the world, Volkswagen Group will continue to invest in this important market and will focus on the future of new energy and SUV. Recently, Hezman, a member of the management board of Volkswagen Volkswagen Group and the president and CEO of Volkswagen Group (China), said in an interview that in order to continue to root in China, the total investment of the Volkswagen Group in China this year is about 4 billion euros, will maintain a similar investment scale in the next few years. CNC Machinining,High Quality CNC Machinining,CNC Machinining Details, Ningbo Beilun Huari Metal Products Co., Ltd. Ningbo Beilun Huari Metal Products Co., Ltd. , http://www.huari-metal.com
According to the plan, in the next few years, Volkswagen will invest in three major directions in China, the development and introduction of a new technology in the Chinese market; the second innovative technology will be further applied in China; and the third product and product series will be rich. At the same time, new energy and SUV products will be launched on the products. In this regard, Heizman said: "We will further launch new SUV products in China, and new energy vehicles are a direction we attach great importance to in China."
In terms of SUV, Volkswagen will launch up to five SUV models in China, which will be deployed in various market segments. It will involve five-seat/seven-seat SUV products, among which Volkswagen will have golf SUV, POLO SUV and a medium and large scale. Seven SUV models, Skoda will also have two models, slightly smaller than the wild Emperor, larger than the size of the wild large-scale SUV, most of the above-mentioned SUV products in China are concentrated between 100,000-200,000 yuan.
Volkswagen is so intensive in launching SUVs in China, and it is the first time in the world. The Chinese market has become the most important market in the world. In 2015, sales accounted for 1/3 of Volkswagen's global sales, ranking first in global sales. The goal is to capture the buying habits of Chinese consumers. The lack of SUV product line is also one of the main factors in the market for Volkswagen. It will be deployed in various market segments in the future.
In terms of new energy, Volkswagen officially announced that it will spend 100 billion bet on the new energy model market by 2019, and will launch 15 models, covering pure electric, plug-in hybrid and new energy. The first model will be This year's official launch of the A6L e-tron plug-in hybrid version, and signed a strategic agreement with SAIC to develop new energy vehicles, the two sides will local production in China almost mixed and pure electric models.