Appliance companies to seize the era of intelligent i

With the advent of the smart era, the transformation and upgrading of the traditional household appliances industry has opened the door to a “new world”. Many home appliance companies are planning to “turn around” from manufacturers to intelligent service providers. Occupy the ethos of the era of smart things.

Changhong officially released the world’s first open IoT operation support platform (abbreviated as the UP platform), which indicates that the core infrastructure supporting capability of Changhong’s emerging intelligent service industry has been successfully constructed. According to Changhong's “Thirteenth Five-Year Plan” development plan, based on the three main core businesses of home appliances, military industry, and IT, actively deploy five emerging industries such as smart services, and build an UP platform to innovate business models to accelerate the growth of Changhong's traditional core business and emerging businesses. The docking, to achieve the transformation from product operations to "product + service" user operations.

In fact, the open platform has become an important entrance for all companies to compete in the era of Internet-based and smart-intelligence-related products, including Internet companies such as Ali, Jingdong, and Baidu, as well as home appliance companies such as Haier and Midea all in the open platform. Take the United States as an example. According to the results of its smart strategy development announced last month, Huawei, Tencent, Xiaomi, TCL, LeTV, Anjixing, and HKUST have completed open connections with the United States. IBM, Alibaba Cloud, and Amazon The giant also cooperated with Midea to realize the integration of after-sales service, equipment unit, system operation intelligence and cross-category equipment scenarios, including smart applications under various scenarios such as home security, power, and lighting.

However, according to Yang Dan, Chief Technology Officer of Changhong, “From the point of view of platform positioning, UP platform belongs to the platform platform and is the core platform supporting the Changhong IoT platform. At the same time, from the perspective of functional positioning, other platforms are positioned on things. Some are located in people, some are positioned in the experience, while the Changhong open platform is more concerned with the intelligent service capabilities under the balance of things and alliances."

It is reported that the Changhong UP platform has 21 competence centers and capability opening platforms such as user centers, equipment centers, and payment centers. On this platform, friends, third-party developers, startup companies, etc. can achieve platform sharing and capability sharing. The efficiency of the partner's IOT data operation is improved, and the user behavior data is obtained to realize the automatic response and service of the terminal equipment, and a large-scale personalized customization is performed according to the user's demand. Implement scenario-based user operations and data operations, and quickly support innovative applications for IoT that are hatched in the areas of smart homes, smart communities, and smart living, to form a user-centric, cross-vertical business line IoT ecosystem.

Currently, based on the UP platform, Changhong has successfully incubated several intelligent service industry companies, such as help, medical care, food purchasing, family help, energy management, Guantongtong, car networking, smart learning, etc., and at the same time, strong supply. Resources such as chain, logistics and distribution, and channel capabilities provide strong support for smart services, among which Changhong Minsheng Logistics has been listed on the New Third Board. Changhong is also assimilating new business models with diverse content services, third-party developers, startup companies, and service application companies. Yang Dan stated that "based on the operation of Changhong UP platform, intelligent services are becoming the new engine for Changhong's business growth."